Writing is hard. We’ll make it a little less painful. And a lot more effective.

Websites. Print projects. Videos. Case studies. Anywhere you motivate an audience to action, we’ll help you say it well.

Currently, we’re writing about:

Olive AI • Baesman
Powerade/2021 Summer Olympics
DesignGroup Architects
Ohio History Connection • Windsor Advisory Group
OSU Wexner Medical Center Dept. of Neurology

Best Thing We’ve Read Lately

“I am the ocean. I’m most of this planet. I shaped it. Every stream, every cloud, and every rain drop. It all comes back to me. One way or another, every living thing here needs me. I’m the source.”

These are the opening lines of an extraordinary new series of videos from Conservation International that give voice to the world’s natural resources — in this case, the ocean, with perfect voiceover by Harrison Ford. So simple, yet so effective. Made me wish we’d written it. (Also fantastic: Julia Roberts as nature.)

Best Thing We’ve Written Lately

“They say the music you hear in middle school, as the brain is still congealing, is the music you’ll love more than any for the rest of your life. It’s certainly true for me. The imprint happened the summer between 7th and 8th grade, in Bill Wagenbrenner’s basement, listening to his older brother’s New Wave albums.”

DEVO founder Mark Mothersbaugh nearly died of COVID-19. Which made me realize: all the people we grew up admiring — the rock stars and actors and writers and sports greats — are now in prime COVID vulnerability. Here are a few thoughts on why we need to keep masking and distancing.

Highly Embarrassing Testimonials
That We’re Quite Proud Of

We love it when our clients and creative partners are happy. Sometimes they share their thoughts.

“Fantastic work on an impossible schedule.”

Versatile Words
March 8, 2017
Jim Kreber
President, Kreber

“This is excellent! Thanks so much for all of your help over the past couple of months. Exactly what I anticipated.”

Versatile Words
March 8, 2017
Amanda Snyder
Marketing Manager, WD Partners

“Gregor is the definition of a creative partner. He consistently exceeds our expectations and always delivers. Working with him has made our company stronger.”

Versatile Words
March 8, 2017
Andrew Emery
Partner, Outsider Entertainment

“Thanks, Gregor. It’s become cliché, but still true: I couldn’t do it without you. Really enjoy how flawlessly your work fits the vibe of our events.”

Versatile Words
March 8, 2017
Dylan Menges
Former President, Columbus Society of Communicating Arts

“Thank you so much for your hard work, dedication, and attention to detail. We are so pleased with the entire process.”

Versatile Words
March 8, 2017
Austin Munhofen
Director of Communications, The Miami Valley School

“Thank you so much for writing these articles. I am quite impressed with how you captured the details and made them personal. Really nice job.”

Versatile Words
March 8, 2017
Tina Ambrozy
Vice President, Nationwide Financial

“This is tough because I think all the copy options are good. There is not one that is not a possible fit.”

Versatile Words
March 8, 2017
Rebecca Forrer
Marketing Manager, Alliance Data Systems

“Everyone here loves your stuff. You and your team have done fantastic work.”

Versatile Words
October 11, 2019
Nikki Means
Marketing & Communications Director, Green Growth Brands

“Otterbein loves all of the copy for the Identify exhibit. Loves it. Thank you for your donation of time to the cause and supporting the school.”

Versatile Words
March 8, 2017
Paul Davis
Exhibit Curator, Identify, Otterbein University

“I love the way you’ve written this! Very customer focused, warm, friendly, but professional — just the perception we want to provide online! I’m impressed!”

Versatile Words
March 8, 2017
Daryl Andrews
Business Development Consultant, Nationwide Agribusiness

“The client was extremely pleased. They really liked the copy and called it out specifically. So great work. We really appreciate it.”

Versatile Words
March 8, 2017
Jonathan Broadfoot
Director, Account Strategy, WD Partners

“I am very happy with the messaging that you created – it exactly reflects our thoughts. Plus you helped keep us all on track along the way! Thank you.”

Versatile Words
March 8, 2017
Vish Vishwanathan
President, Znode

“A huge thanks to you, Gregor. The Hall of Fame induction was so wonderful. Inspiring for all of us. Your coordinated efforts made it all possible.”

Versatile Words
March 8, 2017
Joy Hart
Former President, Columbus Society of Communication Arts

“The client has approved all copy for the site, so consider it wrapped up! Great work on this, they absolutely loved the tone of voice and the attitude. Thanks!”

Versatile Words
March 8, 2017
Derek Protopapas
Account Manager, WD Partners

"You know you’re working with a great writer when the first draft nails it. Especially when the subject matter isn’t easy. Gregor delivered great copy that offered us even better ideas for our program."

Versatile Words
March 8, 2017
JD Biros
Senior Partner, Sudden Impact Marketing

“Thank you so much for all you do to help the foundation. As I look back on the last year, I feel very fortunate to have such an amazing partner!”

Versatile Words
January 24, 2019
Tracy Harbold
Executive Director, UA Community Foundation

“I really appreciate the work and am very pleased. Great job.”

Versatile Words
February 8, 2019
Jim Bratton
President/CEO, Innovate IP

“It’s been wonderful working with you — our audiences have really been engaging with your content. Thanks so much!”

Versatile Words
February 26, 2019
Emmy Beach
Assistant Director, PR and Content Marketing, Ohio History Connection