What we do.
Writing & Content Marketing
Add a writer to your team, instantly. And put more ideas into the world.
We're happy joining a full-service marketing team or working more independently. We love to
talk to customers, executives, and subject matter experts to understand the details, context, and purpose of the assignment.
Editing & Content Management
Help for those big, difficult projects. Especially when the clock is ticking.
Whether you have a modest amount of content that needs punching up, or thousands of words that need to be sorted, organized, and improved, we can scale up or down to meet the demand. No one else is built to do this, and do it fast.
Make more sense to your audience.
In print or online, Versatile Words can provide conceptual review of language, labels, and user paths — for new or existing editorial programs. And offer feedback that improves the user experience.
A boost when you're building a new voice or approach.
A brand is more than look and feel. It's defined by a customer's experience with it. And brand experiences are usually framed and explained with words. We love to add creative thinking and writing to brand teams.
We’re privileged to work with some of the most innovative corporations and creative agencies in the world.
Meet the gang.
Versatile Words is the consulting brand of Gregor Gilliom and a team of award-winning business writers and editors.
Read some praise.
We love it when our clients and creative partners are happy. Sometimes they share their thoughts.
This is excellent! Thanks so much for your help in getting this put together quickly, and for all of your help over the past couple of months. Exactly what I anticipated.
Fantastic work on an impossible schedule.
Thank you so much for your hard work, dedication and attention to detail. We are so pleased with the entire process.
This is tough because I think all the copy options are good. There is not one that is not a possible fit.
Otterbein loves all of the copy and where the Identify exhibit is heading. Loves it. We want to thank you for your donation of time to the cause and supporting the school, and I second that.
I love the way you've written this! Very customer focused, warm, friendly, but professional — just the perception we want to provide. I'm impressed!